Does that make you love or hate this kiddie-party favorite more? The founder of Chuck E. Cheese's, Nolan Bushnell, also started the video game console company Atari. But he soon realized the real money was not in selling the machines — it was in the retail side of the business.
"The original genesis was to create a big arcade with food as a support structure, almost as an ancillary service," Bushnell told the Atlantic in 2013.
And why did he go for pizza? "I chose pizza because of the wait time and the build schedule: very few components and not too many ways to screw it up. If the dough is good, the cheese is good, and the sauce is good, the pizza is good. I didn't have any preconceived idea that I knew how to run a restaurant, but I knew simple was better."
Bushnell's no longer involved with Chuck E. Cheese's. But the concept of cheap pizza and arcade games is still a winner with kids all over the U.S.